Huawei Cloud, a global leader in cloud infrastructure and services, is set to revolutionize Thailand’s media and entertainment industry by offering cutting-edge cloud technology and infrastructure to drive the digitalization of media operators.
The determination to support the media and entertainment industry is delivered among hundreds of guests and top media elites at the Huawei Cloud Media & Entertainment Forum 2024 organized by Huawei in Bangkok yesterday.
Speaking at the forum, Victor Luo, Director of Solution Architect at Huawei Cloud Thailand, emphasized the pressure media operators face to enhance audience engagement, streamline content production, and innovate delivery methods in today’s digital and AI-driven landscape.
“Huawei is committed to helping Thailand’s media and entertainment industry transform through the use of advance cloud technologies and robust infrastructure to boost productivity and competitiveness,” said Mr. Luo. “Cloud is transforming the way content is produced and distributed.”
MetaStudio, an advanced cloud-native platform designed for digital content production
Huawei Cloud is responding to these needs with MetaStudio, an advanced cloud-native platform designed for digital content production. This one-stop platform enables real-time user interaction and integrates seamlessly with AI and Artificial Intelligence Generated Content (AIGC), unlocking new possibilities in entertainment, e-commerce, and live streaming.
“The launch of MetaStudio marks a significant milestone in Thailand’s media landscape,” said Taylor Lu, Vice President of Media Services Department,Huawei Cloud. “With our cloud solutions, media operators can streamline content production, create high-quality digital media, and engage audiences in real-time. We are dedicate to driving innovation and fostering a dynamic digital media ecosystem in Thailand.”
Key benefits of Huawei Cloud’s MetaStudio for the media industry include:
MetaStudio is a one-stop digital content production pipeline, where clients can produce and render digital content, create virtual humans, 3D content, and videos through AI technology. Training in client’s mother tongue takes just once, and the virtual humans will be able to speak more than 20 languages. With a lip sync accuracy of over 95%.
Huawei Cloud’s interactive media network is built on 2,800 CDN edge nodes deploy worldwide, which offer more than 180 Tbit/s bandwidth resources for an end-to-end livestreaming latency that is lower than 500 milliseconds. Users can interact in livestreams, e-commerce, and online games in real time; AI MPC(media processing center)intelligentencoding and decoding reduce the bit rate by 30% in HD images, saving storage and CDN bandwidth costs, and improving image details.
Thailand’s media and entertainment industry is project to grow by 4% in revenue this year
According to PwC’sGlobal Media & Entertainment Outlook 2024-2028, Thailand’s media and entertainment industry is project to grow by 4% in revenue this year, despite challenges such as economic slowdown, structural issues, and the impact of emerging technologies on business operations.
As part of its commitment to the local market, Huawei Cloud is providing localized services and infrastructure in Thailand, including local data centers, ensuring fast and compliant content creation and distribution.
According to Gartner®, Huawei ranks No.3 by revenue in Thailand’s cloud infrastructure market. Additionally, Frost & Sullivan reports that Huawei Cloud ranks No.1 in the country’s hybrid cloud market.
Since its launch in Thailand on September 30, 2018, Huawei Cloud has introduced over 100 cloud services, built partnerships with over 300 local businesses, and supported thousands of customers. With three availability zones (AZs) in Thailand, Huawei Cloud also supports local payment options and compliance requirements. The company’s OpenLab innovation center fosters collaboration and continuous innovation to meet Thailand’s evolving market needs.
Through initiatives like the GoCloud program, Huawei Cloud is accelerating digital growth by working with local partners to develop innovative solutions that support Thailand’s economic expansion.
Mr Luo highlighted Huawei Cloud’s vision of “In Thailand, For Thailand,” which is poise to elevate the country’s digital economy and foster new growth opportunities in its media industry.
Huawei Cloud also plays a key role in developing Thailand’s digital talent. Through its ASEAN Academy, the company has trained over 96,000 Thai professionals, empowering the next generation of innovators to leverage cloud technology and drive the nation’s digital transformation forward.
About Huawei
Founded in 1987, Huawei is a leading global provider of information and communications technology (ICT) infrastructure and smart devices. We have more than 207,000 employees, and we operate in more than 170 countries and regions, serving more than three billion people around the world.
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